between the physical and digital worlds.
and how differently they tell their stories.
and how they affect brand personality.
to tell stories in different ways.
and why they shy away from that message.
and brands doing it well beyond LinkedIn.
and what brands might learn from them.
and what are we actually learning?
and when it's actually useful.
and when we actually feel like one.
and why it's a long game.
and what happens when it grows.
